iPHONE 16 PRO DIGITAL LAUNCH
The Idea: Announce the new iPhone 16 Pro across digital and social placements in various markets.
We repurposed the client creative to build and localize digital and social banners across 26 different international markets. We produced three creative versions that communicated the availability of Apple Intelligence across different markets. The most challenging piece was the “Apple Intelligence” type treatment – due to varying character lengths in different languages, there was some dedicated time added to our production schedule to ensure that the gradient and subtle glow around the text adapted properly.
Type: Static Banners
